The PetWellness Standard
Ownership & funding
Transparency about who is behind PetWellness and how it is funded.
Draft — pending approval. The wording of this page is being finalised with our editorial and veterinary team and is not yet an official policy. The structure below shows what it will cover. Nothing here should be read as a binding commitment until published.
What this page will cover
- Legal owner of PetWellness
- Funding sources
- Any relationship with pet-food or pet-product companies
- Affiliate and advertising relationships, if any
- How editorial independence is protected from commercial interests
- Note: ownership and funding details are pending confirmation and will be disclosed here in full.